In partnership with ISC Paris

Initial training

Create meaningful businesses

Bachelor’s Degree in Business Administration

Management, marketing, entrepreneurship. A school of ethical leadership and sustainable development.

Dual degree with Saint Paul University in Ottawa

Tuition fees

€5,900 per year

Duration

3 years

Rhythm

Potential for progression towards internships or long-term internships depending on the year and partnerships

Entry level

High school diploma or equivalent

Output level

Level 6: Bachelor's Degree (3 years after high school)

Admission Procedure

File review and motivation interview

Tuition fees

€5,900 per year

Duration

3 years

Rhythm

Potential for progression towards internships or long-term internships depending on the year and partnerships

Entry level

High school diploma or equivalent

Output level

Level 6: Bachelor's Degree (3 years after high school)

Admission Procedure

File review and motivation interview

Overview of the program

The Business School Bachelor's program trains individuals capable of managing a business, developing revenue, leading a team, and making strategic decisions in complex and competitive economic environments.

What the course offers

What the
training offers

A professional training focused on management, commerce, marketing, and leadership, enabling an understanding of the company as a whole and allowing practical impact on its economic and human performance.

Why choose this training

Why choose
this training

This training is for those who want to understand how a company operates, take on responsibilities, and turn ideas into results. It prepares you for key, versatile, and evolving roles in all economic sectors.

Some key points

- RNCP Level 6 Title recognized - Professional training program - Global business approach - Management and strategy - High employability

A young graduate from ICEA Martinique in a green gown celebrating her success under a shower of confetti, symbolizing academic excellence and the joy of the school's graduates.

Skills developed

Skills developed

The program builds cross-disciplinary skills in strategy, management, business, and leadership, enabling you to drive operations, analyze markets, and supervise teams with a focus on sustainable performance.

Business Strategy and Vision

- Analyze an economic and competitive environment - Conduct structured strategic monitoring - Identify opportunities and risks - Define a strategic positioning - Integrate CSR and ethical issues - Translate a vision into operational objectives

Marketing and Business Development

- Build an operational marketing plan - Deploy a coherent commercial strategy - Use CRM tools and customer data - Develop acquisition channels - Manage omnichannel customer relationships - Conduct business negotiations

Financial Management and Oversight

- Read and analyze financial indicators - Monitor budgets and margins - Manage the profitability of a business - Develop a cash flow plan - Analyze variances and performance - Secure economic decisions

Team management and leadership

- Organize team work - Set individual and collective goals - Foster group dynamics - Manage conflicts and sensitive situations - Support skill development - Develop responsible management

A pragmatic learning experience

A pragmatic
learning experience

The Bachelor in Business School offers an immersive and empowering experience, exposing students to situations close to professional reality, where decision-making, autonomy, and a sense of responsibility are central.

Teaching Methods

Real case studies, professional scenarios, corporate projects, group work, and assessments based on concrete business challenges.

Campus Life

A human-sized framework promoting communication, team spirit, and personal development, grounded in the economic reality of the region.

Support

Individualized support, educational guidance, career orientation, and preparation for lasting integration into the business world.

A student from ICEA Martinique studying peacefully on her laptop in a bright interior, illustrating the comfort of studying and academic success at a distance.

Career Opportunities

Career Opportunities

Examples of Jobs

- Business Unit Manager - Sales Manager - Project Manager - Team Leader - Area Manager - Entrepreneur or Business Owner

If you want to continue your studies

- Master's in Management - Master's in Commerce - Master's in Marketing - Entrepreneurship Track - Finance Specializations - Internal Corporate Developments

Overview of the diploma

Overview of the degree

The training is organized around progressive skill blocks, combining theoretical lessons, case studies, and applied projects, for coherent and operational skill development.

Strategic and Marketing Analysis

Market research, competitive analysis, marketing strategy, and understanding the customer journey.

Business Development and Management

Management of commercial activities, financial management, monitoring indicators, and performance optimization.

Team management and leadership

Work organization, team management, human resources management, and operational leadership.

In partnership with ISC Paris

Initial training

Create meaningful businesses

Bachelor’s Degree in Business Administration

Management, marketing, entrepreneurship. A school of ethical leadership and sustainable development.

Dual degree with Saint Paul University in Ottawa

See the practical information

Overview of the program

The Business School Bachelor's program trains individuals capable of managing a business, developing revenue, leading a team, and making strategic decisions in complex and competitive economic environments.

What the
training offers

A professional training focused on management, commerce, marketing, and leadership, enabling an understanding of the company as a whole and allowing practical impact on its economic and human performance.

Why choose this training

This training is for those who want to understand how a company operates, take on responsibilities, and turn ideas into results. It prepares you for key, versatile, and evolving roles in all economic sectors.

Some key points

- RNCP Level 6 Title recognized - Professional training program - Global business approach - Management and strategy - High employability

A young graduate from ICEA Martinique in a green gown celebrating her success under a shower of confetti, symbolizing academic excellence and the joy of the school's graduates.

Skills developed

The program builds cross-disciplinary skills in strategy, management, business, and leadership, enabling you to drive operations, analyze markets, and supervise teams with a focus on sustainable performance.

Business Strategy and Vision

- Analyze an economic and competitive environment - Conduct structured strategic monitoring - Identify opportunities and risks - Define a strategic positioning - Integrate CSR and ethical issues - Translate a vision into operational objectives

Marketing and Business Development

- Build an operational marketing plan - Deploy a coherent commercial strategy - Use CRM tools and customer data - Develop acquisition channels - Manage omnichannel customer relationships - Conduct business negotiations

Financial Management and Oversight

- Read and analyze financial indicators - Monitor budgets and margins - Manage the profitability of a business - Develop a cash flow plan - Analyze variances and performance - Secure economic decisions

Team management and leadership

- Organize team work - Set individual and collective goals - Foster group dynamics - Manage conflicts and sensitive situations - Support skill development - Develop responsible management

A pragmatic learning experience

The Bachelor in Business School offers an immersive and empowering experience, exposing students to situations close to professional reality, where decision-making, autonomy, and a sense of responsibility are central.

Teaching Methods

Real case studies, professional scenarios, corporate projects, group work, and assessments based on concrete business challenges.

Campus Life

A human-sized framework promoting communication, team spirit, and personal development, grounded in the economic reality of the region.

Support

Individualized support, educational guidance, career orientation, and preparation for lasting integration into the business world.

A student from ICEA Martinique studying peacefully on her laptop in a bright interior, illustrating the comfort of studying and academic success at a distance.

Career Opportunities

Examples of Jobs

- Business Unit Manager - Sales Manager - Project Manager - Team Leader - Area Manager - Entrepreneur or Business Owner

If you want to continue your studies

- Master's in Management - Master's in Commerce - Master's in Marketing - Entrepreneurship Track - Finance Specializations - Internal Corporate Developments

Overview
of the diploma

The training is organized around progressive skill blocks, combining theoretical lessons, case studies, and applied projects, for coherent and operational skill development.

Strategic and Marketing Analysis

Market research, competitive analysis, marketing strategy, and understanding the customer journey.

Business Development and Management

Management of commercial activities, financial management, monitoring indicators, and performance optimization.

Team management and leadership

Work organization, team management, human resources management, and operational leadership.

Learn to change

ICEA is a Qualiopi-certified school

Quality certification was awarded under the following category of action: TRAINING ACTIONS